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About Us

Impact Water Products actively supports USA manufacturing by sourcing primarily USA made products from respected USA based companies. IWP agrees that the bitterness of poor quality lingers long after the sweetness of low price is forgotten. Impact Water Products caters to water quality improvement professionals and distributors. We offer superb customer support, technical assistance, custom literature and quality products at competitive prices. Contact our friendly Water Quality Association WQA CWS certified support team and experience the difference.



Our ambition is to develop and distribute innovative and effective water quality improvement solutions that have a positive impact on our community and planet. We will operate in an ethical manner that encourages shareholder value and allows us to give back to our industry and community. Impact Water Products was started by three industry professionals with a vision to provide superior products and service.

Judy Guan, Controller
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Judy Guan: With nearly 15 years of experience in the water improvement industry, she excels as an advocate to her customers with a friendly demeanor and over the top “can do” attitude. She is very organized and extremely detailed resulting in a high level of customer and vendor service.  Born and raised in China, she is fluent in both Cantonese and Mandarin. Judy moved to the United States as a young adult and has with great effort made tremendous strides to grasp and speak the English language. Her hobbies include tennis, bicycling, swimming and taking excellent care of her extended family. She earned a Bachelor’s Degree in Accounting from California Polytechnic (Cal Poly) University in Pomona, California and is IWP’s Controller.

Jerry Horner MWS, CI, Director of Operations

Jerry Horner: With 30 years of experience in the water improvement industry, Jerry is savvy when it comes to finding answers. He has plenty of real world field service experience with regard to general POU and POE troubleshooting as well as finding solutions to more complex water filtration challenges. He has published over twenty, primarily technical articles in industry trade magazines like Water Quality Products Magazine with his favorite being a whimsical piece titled “Journey to the Clouds” in the June 2012 edition. Jerry pines for family time, also enjoying softball, an occasional mountain bike ride and rock-crawling his 2006 Jeep LJ. Jerry is a CWS-VI, CI WQA Certified Water Specialist and is in charge of IWP’s Operations.

E. Allan Horner, Product Development

E. Allan Horner: With  30 years of experience in the water improvement industry and a wide range of expertise, Allan can assist with the rudimentary or the complex. He has an extensive background with field service, repair and installation of residential, commercial and industrial POU and POE systems and spent ten years working with USP27 and WFI water systems, cooling towers, steam boilers and industrial water. He is well versed when it comes to softeners, filters, boilers, cooling towers, commercial reverse osmosis, pharmaceutical applications, car washes, hotels and just about any other water filtration or general maintenance challenge you may encounter. Along with extensive family time, Allan enjoys ice hockey, softball, off-roading his 1985 Jeep CJ and he also enters his Jeep into Christmas light show parades. He maintains a MWS Certified Water Specialist Certification from the Water Quality Association and is IWP’s Technical Director.

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